Universities as brands

Siva Vaidhyanathan in the Chronicle of Higher Education:

Once you consider a university a “brand,” you have lost. I suppose university presidents lapse into such language to placate the MBA’s on their boards. But the challenges and duties of private firms do not in any way resemble the challenges or duties of universities. So we must stop using business language to describe universities. It’s not only misguided and inaccurate, but it also sets up bad incentives and standards. The University of Virginia is a wealthy and stable institution, a collection of public services, a space for thought and research, a living museum, a public forum, a stage for athletics competition, and an incubator of dreams and careers. But it’s not a firm, so it’s certainly not a “brand.”

Lessons from Norway

Two days ago the foreign minister of Norway, Jonas Gahr Støre, had an op-ed in the New York Times about the lessons to be learned from the tragedy on Utøya and in Oslo on 22 July 2011. He believes there are implications here for the global war on terrorism:

Osama bin Laden successfully provoked the West into using exceptional powers in ways that sometimes have been in conflict with its commitment to human rights and democracy. This only strengthened the case of extremists, and it shows that we should try to avoid exceptionalism and instead trust in the open system we are defending.

This is not a soft approach. It requires and allows for tough security measures. But it is firmly anchored in the rule of law and the values of democracy and accountability.

I agree. We all have much to learn from the manner in which Norwegians have handled the aftermath of last year’s horrific events. It has been dignified, determined and literally awe-inspiring in every conceivable way.

If students stop coming

In a follow-up to a previous blog post on ”the online course tsunami” Mills Kelly of George Mason University speculates on what may happen to the academic labour market if MOOCs (massively open online courses) gain real, long-term traction:

If general education is to be delivered through whatever means (online only/hybrid) seems most cost effective and/or universities opt for a competency model such as I proposed in those long ago posts on the free economy and higher education, then we will eliminate the need for large numbers of junior and/or contingent faculty, because our students will be able to present credentials that demonstrate their mastery of what is currently called general education. Someone, somewhere, will be making money on these courses or course-like options.

This is only one of the possible outcomes that Kelly is discussing, but if this scenario would become real, ”tsunami” is no exaggeration of the impact on the entire landscape of higher education (and with it, research).

Update: Kelly has now published a third part in the series focusing on the potential impact on upper-level courses if many students take their introductory courses via MOOC providers.

Libraries without books

David A. Bell of Princeton has a thorough piece on the future of libraries in the New Republic, where he argues that major change is unavoidable:

This technology cannot simply substitute for the great libraries of the present. After all, libraries are not just repositories of books. They are communities, sources of expertise, and homes to lovingly compiled collections that amount to far more than the sum of their individual printed parts. Their physical spaces, especially in grand temples of learning like the NYPL, subtly influence the way that reading and writing takes place in them. And yet it is foolish to think that libraries can remain the same with the new technology on the scene.

It is a balanced, well-informed analysis and Bell is probably as right as anyone can be in assessing the way forward for libraries, but I feel very sad at the thought of physical books gradually being pushed to the sidelines and even ”phased out” entirely. A world that means a lot to many is on the brink of disappearing.

A curious and useful life

What follows is an abstract of the research project I am currently working on. It is scheduled to run until early 2015 and is funded by the Bank of Sweden Tercentenary Foundation (Riksbankens Jubileumsfond). The preliminary title of the project is A Curious and Useful Life: Pehr Löfling and the Globalization of Knowledge, 1729–1756. If you read Swedish, there is more information on the project blog. And if you are working on anything even remotely related I would be happy to hear from you – please contact me!

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Pehr Löfling (1729–1756) was one of the most prominent students of naturalist Carl Linnaeus. During a brief life spent in Sweden, Spain and South America, he became deeply involved in the globalization of knowledge that Linnaean natural history represented from the middle of the eighteenth century. He was directly engaged in the formulation of some of his teacher’s new principles and methods; he contributed to spreading them in the European Republic of Letters; and he was given a rare chance of applying the Linnaean ideas in a colonial context, where they both challenged and were challenged by indigenous epistemologies.

The goal of my research is to understand how different stages and aspects of the globalization of knowledge impacted on and were affected by individual lives such as Löfling’s. Based on an approach that David Livingstone has called “life geography”, I will primarily analyse three encounters and the spaces (literally situations) in which they occurred: between Löfling as a young man and the Linnaean circle in Uppsala; between him as a Linnaean “apostle” and Spanish botanists in Madrid; and between him as a European colonial naturalist and the Amerindians of the Orinoco region in present-day Venezuela.

Some of the questions I hope to address are: What do these exchanges and their outcomes tell us about the theory and practice of Linnaean natural history? How did space, location, place affect the allegedly universal science that Löfling represented? Finally, what role did the motives of curiosity and utility play in his scientific work as it evolved over the years?

Keeping it together

The last few days I have been reviewing an old research proposal that I wrote more than two years ago. I was fortunate enough to receive a grant for the project, but because of various other obligations it was only last spring that I began to work on it in earnest. After some initial weeks of reading up on what’s happened in my field recently, I reached the point where I felt the need to revise the project abstract to reflect developments in my thinking since I wrote it, flesh out more fully the main points and organization of each chapter and so on.

As I have been working on this, I have become painfully aware of how long it has been since I was last in this position, i.e., about to embark on a fully funded, multiple-year project that will (hopefully) result in a book. Yes, writing articles can be difficult and challenging too, but trying to maintain coherence – ”staying on message”, as a politician would put it – throughout a few hundred pages of text is a different matter altogether. Apparently it is also a skill you can fall out of practice with if you don’t do it regularly enough.

All I know is that I have been slogging my way through the various threads of research and the lines of argumentation that I want to include in the book, and let us just say that more work is needed. The problem is not really each strand of thought in itself, but rather the totality (in a painfully literal sense) of ambitions represented in the proposal as a whole. There are just too many of them. Or to quote The Matrix: ”The problem is choice.” As it always is, isn’t it?

* * *

While the chapter synopses need further, uh, refinement, at least I was able to revise the project abstract into a state that I may dare to share publicly. It is coming soon to a blog near you.

Twitter’s path

Like many others, me included, Orian Marx is worried about the direction in which Twitter seems to be heading. In a comprehensive blog post (via @ayjay) that is a good, if somewhat depressing, read for anyone who cares about the service, he writes about its past, present and (potential) future:

I have had a love / hate relationship with Twitter for four years. As a technologist, it is impossible not to be enamored with the transformative effect Twitter has had not just within my industry but the world at large. As an entrepreneur and perhaps an idealist, it is impossible not to be embittered by the trajectory upon which Twitter has set itself as a company. […]

I think Twitter will continue to spread FUD until what’s left of the ecosystem remains wilting in the carefully arranged flower beds of its walled garden, foregoing the legacy of all the good ideas that got it to where it is today.

While I hope he is wrong, I am afraid he will be proven all too right. Twitter has now reached the point where they need to start making a profit, but like so many other web services they have chosen to make their users into the product they sell rather than the customers they serve.

Along with Facebook’s failed IPO and their, as well as Google’s, serial privacy violations, Twitter’s recent actions are just the latest indication that we are entering a critical new phase in the (admittedly short) history of social media companies. After several years of explosive user growth, which has also brought with it large amounts of investor funding, many of them now face increasing pressures to generate revenue in a market where ”free” is the norm. Rather than giving users the chance of paying for services, they try to build their business exclusively on ad networks.

When that happens, openness quickly gives way to attempts at control in a modern enclosure movement. Except that today, the sheep being enclosed — or shut out — are you and me.

Blogs — a return to seriality?

Speaking of academic blogging, Kathleeen Fitzpatrick just posted a piece on ”Blogs as serialized scholarship”, where she discusses to what an extent and in what respects blogging is a new form of scholarly exchange or reminiscent of old ones:

The divergence between the direct, communal kinds of exploration we undertake in a seminar and the discrete, closed form of the journal article mask their common origins in the letter-based correspondence among scholars in the early Enlightenment. The first modern scholarly journals came into being as a means of broadening and systematizing such correspondence, and in the process, gradually replaced a sense of ongoing exchange with one of formal conclusion.

In this sense, today, when a scholar with a blog writes a bit about some ideas-in-process, receives some feedback in response, returns with further ideas, reiterates, and so on, we can glimpse once again the seriality that has always been at the heart of scholarly production.

Interesting argument. I have worked quite a lot with such 18th century scholarly correspondence and agree that there are obvious parallels to blogging (although the speed of exchange is very different today, of course).

Primers on blogging and online learning

Yesterday I came across two good, thoughtful blog posts that each summed up one important aspect of digital humanities practice. The first is Jeffrey McClurken’s primer on ”Forms of online learning”, aimed at people who might be interested in the topic but ”are not part of the ed tech world” (i.e., people like me). Essentially it is an ordered, structured list of different types of approaches where each is characterised very briefly and a few pros and cons are given.

Although McClurken calls it a draft, it provides an excellent overview of a very diverse range of forms that are often, mistakenly, discussed as if they were one single ”thing”. Also well worth reading is Jason Heppler’s post on ”What I’ve Learned as an Academic Blogger”, based on his experience of running a blog of his own for four years. I found it particularly interesting and helpful to read his advice on the very day I launched this site, but I could also relate it to my previous experience of academic blogging (in Swedish) for almost two years.

Most of Heppler’s points I agree with, such as the importance of writing regularly and not to procrastinate by fiddling with the design (I am the first to plead guilty on that score, though). Others I rather hope than am convinced he is right about, for example that you can write about many different things and do not have to stick to one topic. I intend to do just that here, but I am also fairly certain that it will make fewer people read the blog. Like Heppler, however, I am more interested in quality than quantity, so as long as there are at least a few readers it is a compromise I can live with.

Hello world!

The innocent energy and eager optimism of the default WordPress ”first post” title is irresistible. It is also firmly rooted in computer and programming history, which makes it seem quite appropriate for the introduction of a blog where certain aspects of digital technology will be one of the main themes. Add the fact that I will likely have trouble enough coming up with a good title for the next post, and I will not even try to improve on this one.

I am a reader (associate professor) of history at the University of Gothenburg in Göteborg (Gothenburg), Sweden. This blog is intended to serve as an outlet for writing about a variety of topics that interest me, but with a clear focus on two main areas. The first is my own field of research, which can roughly be described as 18th century Linnaean travel in a global history of science context. The second is the hard-to-define but fascinating set of questions, opportunities and challenges that arise out of the encounter between humanities scholarship (including teaching), digital technology and social media.

My attempts to grasp and learn about the issues related to the emerging Digital Humanities, especially Digital History, gave the impetus for launching the blog and will be echoed in many of the posts here. Another, more practical reason for trying my hand at blogging in English is that it helps me improve my writing skills in a language that is not my first. In my current research project I expect to write a number of articles and book chapters in English, and regular posting here seems like a good way of practising. In other words, any feedback on the spelling, grammar and idiomatic usage of British English is very welcome!

And what about ”useful curiosities, past and present”? Well, to me it sums up fairly well some of the questions and the categories I often work with and think about. I will have to elaborate in later posts, but ”utility” and ”curiosity” is often seen as polar opposites, not least in contemporary discussions about how to prioritize research funding, while in reality the relationship between them is much more complicated. For one thing, what is merely curious today may turn out to be very useful tomorrow – and how do we even start to define what ”useful” actually means?

Many of the early modern naturalists I have written about wrestled with similar distinctions and their consequenses, which is one reason I find these travelers so interesting. For all the risks of applying simple labels I think ”useful curiosities” captures much of what the whole Linnaean endeavour was about, including its inherent contradictions and ambivalences. By studying their struggles we understand our own better, which is yet another reminder that history itself is not only curious but can be very useful indeed.

(Edit 3 Oct. 2013: This was the inaugural post for my English-language blog at the address https://kennethnyberg.org, which has since been merged with a Swedish blog of mine.)